A convention can be made or broken on one simple principle: communication. It can seem so simple to do, but when the number of people you’re trying to do it with goes up, it becomes a complex issue.
In the modern (mis)information era, public relations has changed from a hassle typically tossed to the side 'til bad news arises, to a demanding necessity where your job is to prevent strife before it occurs. Slacking can cause a brushfire that one has but a single extinguisher to put out.
Which brings us to an example of such unfortunate episodes: Furlandia, the third new furry convention to spawn in the past two months. This one was held in Portland, Oregon. 270 showed up and over $1,000 was donated to PAW Team, which provides veterinary care for the pets of impoverished locals. The donation comes with an asterisk, though, as it came from MTV; fans threw in $6. [Update: Comments suggest this only reflects Sunday's count.]
I was not at the convention; however, I know some who were, and I’ve looked into all sides with an open mind and am giving my best assessment. Most importantly: I’m evaluating why this incident blew up as it did, so that future convention leaders can avoid undue stress.