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If events are projects, 10,000 at MFF is a pretty good accomplishment, no? It's not Comic Con, and I'm glad it's not... But look at cons putting a million+ of gear into show production, multiple millions of fake fur in their money shots, millions of tourism spending. That seems big.

If you wanna talk about fandom being a main base for indie movies, games, publishing etc breakouts, yeah I agree there could be a lot more as-yet untapped potential for that too.

The fizzling thing though, that's been predicted since before there was a fandom. It's such a broad genre that maps to anything and the "problematic" (is it a bug or a feature) touchy stuff I think will always make a tug-of-war demand and insulation effect that keeps it around, even if it hits some plateau.

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