It's just… are we trying to recognize popularity? Or the best independent work within a restricted budget? I get that it's hard to draw the line, and UMA also exists to say "see these things, they're good", but corporate projects are almost always going to be on different levels of recognition and I think that merits separate awards. The only exception which springs to mind is There She Is!!, which was a phenomenon.
If something truly significant came up it could get an ALAA's Choice award, but we haven't seen it recently.
It's just… are we trying to recognize popularity? Or the best independent work within a restricted budget? I get that it's hard to draw the line, and UMA also exists to say "see these things, they're good", but corporate projects are almost always going to be on different levels of recognition and I think that merits separate awards. The only exception which springs to mind is There She Is!!, which was a phenomenon.
If something truly significant came up it could get an ALAA's Choice award, but we haven't seen it recently.