I wouldn't read too much into their sales at this time of year, being so close to Halloween and all. Besides, the stuff they've got on their website looks pretty... cheap construction-wise - hardly apparel they're assuming customers will wear more than a few times.
It's what happens on the off-Halloween season that'll give you a better idea of trending; it's not unusual for teens and adults to wear costumes around Halloween, furs do it regardless of the calendar and that's where we get into the unusualness of our fandom ;)
I wouldn't read too much into their sales at this time of year, being so close to Halloween and all. Besides, the stuff they've got on their website looks pretty... cheap construction-wise - hardly apparel they're assuming customers will wear more than a few times.
It's what happens on the off-Halloween season that'll give you a better idea of trending; it's not unusual for teens and adults to wear costumes around Halloween, furs do it regardless of the calendar and that's where we get into the unusualness of our fandom ;)